I’m not a huge football fan. It is even more difficult to get stirred when I have no personal stake in either team’s win—Black and yellow, green and yellow, I don’t really care as long as I have an excuse to consume greasy goodies. Therefore, the Superbowl held little excitement for me besides the promise of fried chicken wings, potentially some pigs in blankets, and the prospect a few epic commercials.
There I sat, munching on wheat thins topped with undisclosed dip, waiting for something to WOW me. No, not an interception or a historic catch, instead, I was patiently waiting for a commercial to remember. In all, I was less than impressed with the turnout. Some were a little funny, a few were slightly original, but nothing made me spit out my meatballs and pay close attention. I got up, took a shower, wandered around, and drove home. I missed the actual playing of the commercial that would have made me choke on my Ritz crackers. Luckily, Twitter was all abuzz with the lowdown on the commercial I had missed—the one that was a tribute to my hometown. Late last night, I Youtubed it.
"I've got a question for you. What does this city know about luxury, huh? What does a town that's been to hell and back know about the finer things in life? Well, I'l tell you: more than most. You see, it's the hottest fires that make the hardest steel. Add hard work and conviction, and the knowhow that runs generations deep in every one of us. That's who we are. That's our story. Now it's probably not the one you've been reading in papers, the one being written by folks who've never even been here and don't know what we're capable of. Because when it comes to luxury, it's as much about where it's from as who it's for. Now we're from America, but this isn't New York City, nor the Windy City, nor Sin City, and we're certainly no one's Emerald City...This is the Motor City, and this is what we do."
WOW. It still gives me goose bumps. It almost convinces me to buy a Chrysler. Almost. And yes, cliche as it may be, it gives me a bit of pride when I say, I was made in Detroit.
